Travel Travel Well platform

BUSINESS

KLM introduces ‘Travel Well’ platform to enhance travel experience

KLM has announced a significant evolution in its brand strategy with the introduction of ‘Travel Well’, its new platform that is designed to enrich the travel experience for every passenger. Underpinned by a dedication to enhance the meaningfulness of travel journeys, Travel Well embodies KLM’s commitment to foster genuine connections with travellers. This initiative integrates thoughtfulness and care into every aspect…