LG Laundry Shops

NEWS

LG eyes growing on-demand laundry market with smart shops

Consumer appliances manufacturer LG Electronics is moving to tap into the fast-growing on-demand laundry market in East Africa with a new concept targeting clientele looking for superior home washing services. LG has partnered with vendors and local entrepreneurs to roll out stores in strategic locations that are equipped with state-of-the-art washing machines, and offering differentiated laundry solutions to an increasingly…